Welcome to the Eastern Fresno County's Big Backyard

The winter wonderland in the Eastern Fresno County Big Backyard is quite possibly the best kept secret in the Sierra.
Many avid Bay and Central Coastal area winter enthusiasts bring friends and family to an area that is less crowded, yet has all the adventures that winter travelers desire.
There are four California SnoParks that offer snow play that may include family picnics, cross country skiing, trails those that come out to ride snowmobiles.
Other activities range from snowshoing to riding mountain bikes with "fat" tires that enable them to stay about the snow!


Those come for skiing and boarding experience shorter lift lines at China Peak Mountain Resort.
While the mountain is well known to Central Valley riders, skiers and boarders should note that it is just a four hour drive from anywhere between Santa Maria and San Francisco.
Let’s talk about the mountain. With a base at 7,000 feet and a top of 8,700 feet, this place can get a ton of snow. China Peak has great overall structure. It offers a drop of nearly 1,700 vertical feet.
There are condos available for rent at Huntington Lake, the Lakeshore Resort cabins, the Tamarack Lodge and several lodging options in Shaver Lake, just 16 miles down the mountain.
Visitors can find a variety of places to eat and/or enjoy their favorite libation.

Join With These Fine Businesses in Advertising Your Services!
Encourage Winter Visitors to Eat, Play or Stay at Your Facility
Over the past 17 years, this publication has become a well received source of Central Sierra Nevada winter sports information. Local, regional and national advertisers have experienced a favorable response rate to their ads.
You are cordially invited to join them. Your participation allows thousands of visitors to this Eastern Fresno County region to learn more about the new season and tells them where they can “eat. play, and stay or invest”. Sign up to advertise now!
This full color, 11.5" x 17", 32 page tabloid newspaper, is printed on 35 lb. stock. Copies are distributed between Thanksgiving Week and the end of ski season. Distribution is through businesses in Huntington Lake, Shaver Lake, Auberry, Prather, Clovis, Fresno and others in the Central Valley.
The advertising rates are full page $1025, half page $525, third page $350, quarter page $275, eighth page $175 and sixteenth page $125. Advertising is accepted on a first come, first served basis with no guarantee of page placement. Ads will be prepared for you at no cost or you can submit artwork to us. The deadline for advertising copy is October 30. Sign up to advertise now!

